Alliances & Partnership

Alliances & Partnership

Cultivate Lucrative Affiliate
Partnerships

Being in Affiliate Marketing for quite some time, you could easily understand that as your business grows, there may be a need to expand your network by partnering with others to boost conversions. IronFX can give you access to the very best resources and marketing tools from market experts to help you build successful and efficient alliances.

 

Become an IronFX affiliate today!

Cultivate Lucrative Affiliate
Partnerships

Being in Affiliate Marketing for quite some time, you could easily understand that as your business grows, there may be a need to expand your network by partnering with others to boost conversions. IronFX can give you access to the very best resources and marketing tools from market experts to help you build successful and efficient alliances.

 

Become an IronFX affiliate today!

What are Affiliate Alliances and
Why Use them?

An affiliate partnership refers to an agreement between your affiliate program and another program, individual or business entity. The aim here is to cooperatively promote each others’ products. There are multiple advantages to doing this:

ironfx-affiliates-support-grow-network

You can grow your brand's network.

Working with an affiliate partner can give you the possibility to expand your customer reach, with minimum effort on your side.

ironfx-affiliates-support-brands-reputation

Boost of reputation & credibility for both brands.

Partnering with other businesses and programs can help you to establish your brand’s integrity and become an even more dependable option for customers.

ironfx-affiliates-support-grow-opportunity

Increased opportunity for internal growth.

Your alliances with other brands may also mean you see their weaknesses and strengths, which you can utilise to your advantage, in terms of growth and expansion.

What are Affiliate Alliances
and Why Use them?

An affiliate partnership refers to an agreement between your affiliate program and another program, individual or business entity. The aim here is to cooperatively promote each others’ products. There are multiple advantages to doing this:

Become an IronFX affiliate today!

Become an IronFX affiliate today!

Risk Warning: Our products are traded on margin and carry a high level of risk and it is possible to lose all your capital. These products may not be suitable for everyone and you should ensure that you understand the risks involved.

Steps in Creating a Successful
Partnership

Understanding how to build a successful collaboration might even be more important than
understanding its importance. Simply follow the three easy steps below:

1

Take Part in
Industry Events

Industry events can refer to conferences, webinars or any other form of social gathering, either online or in person. Such events will enable you to meet new people with similar interests and expand your network. You could either meet influencers that are potentially interested in promoting your business or program managers who would also be interested in partnering with other affiliates. You must always be prepared for the event, including knowing the attendants. Potential partners will also appreciate your authenticity and you will increase the odds of a partnership by following up with them after the event so as to keep reminding them that you are worth partnering with.

2

Adopt a Similar Approach
to Your Partners

Having similar target audiences and goals with other affiliate programs will only facilitate the process. Such a partnership can help you reach out to your audience through your partners’ audience. This is because, if your partners are well established, their goodwill can be passed on to your program as well as a result of your connection. Try to look for mentions of other programs through social listening and always search for programs with high traffic and large followings. Last but not least, be certain of the things you can offer to your partner so you can highlight them once you meet.

3

Work with
Influencers

Working with social media influencers involves paying them to promote your business. This is very similar to recruiting affiliates and has numerous benefits. In such an initiative you need first of all to understand your target audiences’ demographics, such as who your ambassador will be, before adjusting your program accordingly. The next step is to find influencers that match your criteria. Also think about what your representative will want to gain out of this partnership. Also, focus on engagement rather than your influencers’ followers, as the former can sometimes be more important and effective.

Become an IronFX affiliate today!

Steps in Creating a Successful
Partnership

Understanding how to build a successful collaboration might even be more important than
understanding its importance. Simply follow the three easy steps below:

Industry events can refer to conferences, webinars or any other form of social gathering, either online or in person. Such events will enable you to meet new people with similar interests and expand your network. You could either meet influencers that are potentially interested in promoting your business or program managers who would also be interested in partnering with other affiliates. You must always be prepared for the event, including knowing the attendants. Potential partners will also appreciate your authenticity and you will increase the odds of a partnership by following up with them after the event so as to keep reminding them that you are worth partnering with.

Having similar target audiences and goals with other affiliate programs will only facilitate the process. Such a partnership can help you reach out to your audience through your partners’ audience. This is because, if your partners are well established, their goodwill can be passed on to your program as well as a result of your connection. Try to look for mentions of other programs through social listening and always search for programs with high traffic and large followings. Last but not least, be certain of the things you can offer to your partner so you can highlight them once you meet.

Working with social media influencers involves paying them to promote your business. This is very similar to recruiting affiliates and has numerous benefits. In such an initiative you need first of all to understand your target audiences’ demographics, such as who your ambassador will be, before adjusting your program accordingly. The next step is to find influencers that match your criteria. Also think about what your representative will want to gain out of this partnership. Also, focus on engagement rather than your influencers’ followers, as the former can sometimes be more important and effective.

Become an IronFX affiliate today!

Tips for Maintaining your Alliances and
Partnership

Successful partnerships occur when the participants set clear goals, roles and responsibilities right from the beginning. It is also important to have a clear reason for partnering and to be able to communicate, measure and evaluate in case issues arise. Therefore, you should build a strategy and have an exit plan. Most importantly, trust should be built and maintained.

Tips for Maintaining your Alliances and
Partnership

Successful partnerships occur when the participants set clear goals, roles and responsibilities right from the beginning. It is also important to have a clear reason for partnering and to be able to communicate, measure and evaluate in case issues arise. Therefore, you should build a strategy and have an exit plan. Most importantly, trust should be built and maintained.

Become an IronFX affiliate today!